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about abs-cbn lingkod kapamilya 


ABS-CBN Lingkod Kapamilya Foundation, Inc. (previously ABS-CBN Foundation, Inc.) is a committed advocate for public service in strategic sector of Philippine society. AFI aims to awaken hope in the Filipino through implementing projects via multi-sectoral partnerships in the spirit of bayanihan. These are in child care and protection, education, environment, disaster management and community development. It is the public service arm of ABS-CBN Broadcasting Corporation, one of Asia's biggest media conglomerates. It draws on the relationship to tap into the creativity and reach of media for its various programs. AFI serves with the highest standards of excellence, professionalism, integrity and accountability.

A nation where Filipinos can develop their full potential, care for and respect for each other, and are stewards of their environment.

We commit to make a significant impact in the strategic areas of child care, environment, education and disaster management by leveraging the power and reach of media and partnering with concerned sectors of society.

AFI Values

  • LEADERSHIP. We lead, we catalyze efforts and we empower communities towards changes that raise the dignity of the Filipino.
  • PASSION. We work because we love our country and our people and we do our work with great sincerity and zeal.
  • EXCELLENCE. We always strive to be the best that we can be. We learn from our mistakes. We think and do out of the box. We proactively seek opportunities for growth.
  • COMMITMENT. We don't count the hours. We go the extra mile. Obstacles are not hindrances but challenges that bring out the best in us. We do whatever it takes to deliver results.
  • INTEGRITY. We live our lives and make choices always guided by the principles of truth and the highest good.
  • ACCOUNTABILITY. We hold ourselves answerable for the consequences of our programs and actions.
  • BAYANIHAN. We commit to the true spirit of bayanihan which is a deep connectedness and concern for one another as we work together towards a common goal. We maintain honest and open communications at all times.
  • COMPASSION. We manifest the highest degree of concern and empathy for others.
  • HEALTH and WELLNESS. We uphold a lifestyle that maintains a sound mind, body and spirit.
  • SPIRITUALITY. We develop a deep relationship with God, cultivating His presence in our lives, We commit to nurture His presence in the way we think, in the way we feel, and the way we live our lives.


Since 1989, ABS-CBN Foundation, Inc. (AFI) has been in the forefront of development programs that uniquely affect strategic sectors in the Philippines-each one with distinct goals and considerable impact. A duly registered non-stock, non-profit organization, AFI is a manifestation of ABS-CBN Broadcasting Corporation's commitment to be in the service of the Filipino people, particularly the Filipino child.

At the outset, AFI's principal concern was to address the plight of the disadvantaged while also ensuring that solicited help are properly allotted and utilized. Under the leadership of its Managing Director, Regina Paz Lopez, AFI became a more holistic organization with five flagship programs-E-Media, Bantay Bata 163, Bayan Microfinance, Sagip Kapamilya, and Bantay Kalikasan. Eventually, Bayanijuan was conceptualized to synergize these programs with the aim of rebuilding the Philippines one community at a time. In 1994, E-Media pioneered the production of educational television programs such as Sine'skwela, Hirayamanawari, Math Tinik, and Epol/Apple which later on were distributed to public elementary schools in DVD format. To date, more than 9,000 schools all over the country have benefited from E-Media's television-assisted packages. Recently, E-Media ventured into co-managing public elementary schools which aims to create models of excellence that can be replicated all over the Philippines.

Aside from ETV shows of E-Media, the program also reaches out to Filipino children, teachers and the general public through the educational radio show, Bago 'Yan Ah!. Created in June, 1996, it has continued to use radio as an innovative medium to introduce lessons in Science and technology as well as other related fields.

In 1997, AFI broke new ground when it launched Bantay Bata (Child Watch) 163, the country's first and only media-based child-caring program that offers a 24/7 hotline, home visit, rescue, legal assistance, medical assistance, educational assistance, and supplemental feeding to children. Rescued children are assured of nurturing through the Children's Village, a 2.5 hectare shelter in Bulacan. Additionally, BB163 has regional offices in Davao, Cebu, IloIlo, Zamboanga, Bicol, Laguna, Negros, Puerto Princesa, Pangasinan and SOCSARGEN areas (South Cotabato, Saranggani Province and General Santos City.)

Also in 1997, AFI formed Bayan Microfinance (Community Microfinance) to provide livelihood opportunities to poor but enterprising Filipinos. Bayan Microfinance became a separate non-profit organization in 2000 and was renamed ABS-CBN Bayan Foundation, Inc. to suitably reflect the financial and non-financial services it offers.

Another landmark project of AFI is Bantay Kalikasan (Nature Watch)-a media-based environmental program. Launched in 1998, it envisions a responsibly protected and preserved Philippine environment where children can live safer, healthier and more bountiful lives.

Even during the early 90's, AFI has been in the forefront of disaster response in emergencies such as the Baguio earthquake and Mount Pinatubo eruption. Recognizing a need for a comprehensive program to address the needs of disaster victims, AFI formalized Sagip Kapamilya as a program in 2004. Since then, Sagip Kapamilya has extended its scope from relief assistance to include rehabilitation and disaster preparedness.

In 2008, Bayanijuan (Country of Juan) was launched to fully utilize the different programs of AFI in rebuilding the Filipino communities from the ground up. Bayanijuan began its efforts in Bicol, one of the most disaster-prone regions in the Philippines. In due course, Bayanijuan extended its services to other areas such as Pampanga, Pangasinan, Camarines Sur, and most recently in Calauan, Laguna were families from the esteros of Paco and Pasig were relocated and given opportunities for a better quality of life.

Another breakthrough in AFI's history is taking on the challenge of rehabilitating the Pasig River.

In 2008, the former First Lady Amelita "Ming Ramos" who spearheaded the then Sagip Pasig Movement, entrusted the project of cleaning up the Pasig River to AFI Managing Director Regina Paz Lopez which she welcomed with open heart. Thus the birth of Kapit Bisig Para sa Ilog Pasig (KBPIP), a project that aims to bring back the beauty and life of Pasig River and its tributaries.

In 2011, AFI ventured into another worthwhile campaign, the No To Mining in Palawan (NTMIP) which came to be when Doc Gerry Ortega, a media man and Bantay Kalikasan's Project Manager in Palawan, was shot dead in his quest to fight mining and other illegal activities concerning the environment. Palawan is dubbed as the Last Ecological Frontier. The clamor to protect Palawan and its people against mining has been raised resulting to the launch of signature campaign. The campaign aims to raise ten million signatures to deliver a strong message to the Philippine and Palawan governments so that they would finally say no to mining in Palawan and help protect one of the Philippines' last remaining treasures. No to Mining in Palawan successfully gathered almost 7 million signatures from schools, non-profit organizations, institutions and other sectors of society. This campaign led President Noynoy Aquino to create a mining executive order banning mining in island ecosystems, agricultural areas, ecotourism sites and other protected areas - a promising move towards saving the environment from degradation caused by human activities.

AFI's programs and services seek to uplift the way of life of the Filipino people in order to create a better world for its children.

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contact info

ABS-CBN Foundation
Mother Ignacia Avenue,
corner Eugenio Lopez St.
Diliman, Quezon City

Trunkline: +632 415 2272
loc 3783 (PR Department)

Bantay Bata
+ 63 (02) 415.6625/ 6626
+ 63 (02) 411.0856

Bantay Kalikasan
+ 63 (02) 410.9670 tf
+ 63 (02) 415.2227

Bayan Ni Juan
+ 63 (02) 415.2200

+ 63 (02) 415.2272
loc 3786/ 3784
+ 63 (02) 415.6296/ 9059

Kapit Bisig Para sa
Ilog Pasig

+ 63 (02) 415.2272
loc 3743/ 3797
+ 63 (02) 416. 1911 tf

Sagip Kapamilya
+ 63 (02) 415.2272 loc 3765
+ 63 (02) 411.4995